Author Profile Back Dr. CHAN Wing Yin （陳詠賢博士） Doctor of Philosophy Lecturer Email: chanwinnie@hsu.edu.hk Telephone: 39635788 Research Interests Strategic marketing, consumer behaviour, retail and marketing management, integrated marketing communications Publications Selection All Categories Journal ArticleConference PaperBookBook ChapterBook ReviewCompositionArtifactsTranslated WorksPublic Policy ReportsRefereed Conference ProceedingsOthers From : To : Result Action